Product Manager

Creation of new Cash Management products and implementation individual solutions for international and large local corporate clients: development of individual and standard products; preparation of commercial offers, request for proposals (RFP), consultation of potential and existing clients; creation of sales materials, presentations, training materials for relationship managers; analyzing of incoming/outgoing payments statistic and presentation to the management on a monthly basic.Achievements: New product Notional Pooling creation; New product SWIFTNet creation and implementation.

Creation, promotion and selling of Cash Management products for corporate clients: development of individual and standard products; implementation of Cash Management projects aimed to improve processes; preparation of commercial offers, consultation of potential and existing clients, implementation of individual solutions; creating proposals for increasing the business plan performance and their implementation; creation of sales materials, presentations, training materials; organization and conducting trainings for corporate business managers.Achievements: increasing of Cash Management's income due to: changes in tariffs and approaches of individual conditions setting, reviewing the terms of service for existing clients, cross selling; realization of individual product solutions for more than 50 large corporate clients; implementation of a project of cash collection process monitoring for a large international client; creation of products / services new tariff packages, SWIFT MT 942 statement, HosttoHost integration solution, new schemes for 3d party payments, outsourcing of cash collection; creation of a website for corporate clients; creation of a single information resource for sales managers "Manager's folder".

Organization of Cash settlement sales system with the purpose of executing a business plan: strategy creation and implementation; regional analysis of the business plan implementation, creation of proposals for improving indicators; initiating the development of new products and updating existing ones; initiation of the development / modification of procedures and sales methodologies; initiation of the promotion companies (advertising campaigns, press releases, promotions); organization of sales trainings for network employees; control of the efficiency of the sales network in terms of sales of cash settlement products.Achievements: increasing of revenues from payments reception for UAH 10 million in comparison with 2007 due to changes in tariffs and activation of the sales network for attracting universities for cooperation; increasing of revenues from money transfers in 2008 by UAH 10 million (300%) compared to 2007 due to the activation of sales network the organization of accesses, the promotional campaign of the "UkrSib" money transfer system, etc.; increasing of profitability of current accounts by 80% in the first half of 2008 compared to 2007 due to changes in tariffs; increasing of network employee’s cash settlement knowledge index (from 0.54 to 0.8) due to the training; creation of a system for monitoring of the cash settlement income in the context of items and operations to the level of branches.

Generation of marketing and commercial offers regarding cash settlement services for private individuals: creation and development of new banking products; optimization and modification of existing products; sales materials preparation; further product support within the market; cooperation with bank partners; constant market analysis. Achievements: launching services on current accounts for individuals; Standing Order, Derict Debit, Internet Banking “StarAccess”.

Product management of card accounts for private individuals: monitoring of market and main competitors; improving of existing products, developing new products (incl. tariffs, client’s documents, sale instructions); product budgeting; participation in projects regarding new services/products development; description of the sale card products process; creation of sales materials for employees; initiation of card products promotion and approving of advertising materials. Achievements: new card account tariff package creation and launching the pilot project stage.

Product management of current accounts for private individuals: monitoring of market and main competitors improving of existing products, developing new products (incl. tariffs, client’s documents, sale instructions)Achievements: edition of the instruction on current accounts opening and maintenance; launching new service on current accounts Standing Order

First category specialist – operator callcentre: provision potential and existent clients with practical informational help by phone; informing clients on banking services, rules and tariffs; solving problems connected with clients servicing especially on card accounts; studying customer needs and handling complaints.

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